Does the term “networking event” cause an immediate anxiety reaction for you? Does the thought of talking about yourself to different people you don’t know cause panic? Do you feel like your business could grow significantly if you just could get over your discomfort of networking? If you answered yes to these questions I’m guessing you would label yourself an introvert. I am here to offer hope. Introverts can network just as effectively as extroverts. It may look different, but will still be successful.
Building a strong referral network is a great way to build and maintain a successful private practice. Our field is relational and so direct networking or meeting other professionals will produce results far sooner than online marketing can. If other professionals (therapists, acupuncturists, doctors, etc.) have met you face to face and can see your passion for working with a specific population, as well as your personality, they can provide referrals that will most likely be a good fit for you and for the client. It also helps build your referral list for when your caseload is full or if you are not a good fit for a prospective client.
If you understand the importance of personal and direct networking but are still scared out of your mind to get out there and do it, read the tips below to calm yourself down and increase your confidence. You too can network like a pro.
Building a strong referral network is a great way to build and maintain a successful private practice. Our field is relational and so direct networking or meeting other professionals will produce results far sooner than online marketing can. If other professionals (therapists, acupuncturists, doctors, etc.) have met you face to face and can see your passion for working with a specific population, as well as your personality, they can provide referrals that will most likely be a good fit for you and for the client. It also helps build your referral list for when your caseload is full or if you are not a good fit for a prospective client.
If you understand the importance of personal and direct networking but are still scared out of your mind to get out there and do it, read the tips below to calm yourself down and increase your confidence. You too can network like a pro.
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